The Coach Who Codes
Diane Corriette
Operator turned builder · Learned to code at 57 · Founder of Djangify
I'm building an independent digital business in public — using software I built myself and AI as my assistant.
For most of my career I was the operator - behind the scenes, running everything for other people. It paid well, but every penny came from selling my time. Now I'm building the opposite: Recurring monthly income from sites that sell digital products and a small group who love what I do - my 1,000 true fans.
Follow the experiment.
I'm building an independent digital business in public — the builds, the numbers, the mistakes, left in. Get each step as it happens.
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Self-Hosting Advocate
I built the systems I use to run my business
Djangify eCommerce System
A complete self-hosted eCommerce system for professionals who sell knowledge, expertise and digital products. Anything from PDFs to audio and art. Includes a shop, blog, linkhub, space for documentation and more.
More On DjangifyInvoice Generator
Create professional PDF invoices in seconds with your own self-hosted invoice geneator. Available on Git Hub. Open Source. Appreciate a Star!
More Invoice InfoPortfolio
11+
Applications
From eCommerce to educational platforms - I design and build tools with one question in mind: will this still be useful a year from now? I’m only interested in creating practical things people can rely on.
View My WorkMTDify
Manage Transactions Daily (MTD) Privacy-first bookkeeping for UK sole traders. Available on GitHub. Open Source. Run Locally or self-host.
More MTDify InfoTraffic Engine
AI-driven content system for promoting digital product stores. Short-form video, faceless content, blog content, email marketing and repeatable distribution designed to bring consistent traffic to each store.
See how I drive traffic
About Me
I turn years of expertise into products people buy.
I'm Diane Corriette. I spent decades getting good at things — coaching, marketing, and running businesses behind the scenes for other people. Now I package that expertise into digital products and sell them through Djangify, the eCommerce system I built to run it all.
That's the idea I'm out to prove: if you've spent years becoming good at something through your job, your business, or lived experience, that knowledge is worth selling. You don't need a huge audience or personal brand. You need something people want, a place of your own to sell it, and a small group who value what you do. At 57 I learned to code so I could build exactly that, and now I'm doing it in public, so you can see how it works.
More About MeMy Stats
From idea to production during 2025. Real products. Real users.
From idea to launch
Running in production
Self-hosted, active tools
Real people, real systems